The API provides access to reporting on a campaign that is in planning, currently live, or completed.
Campaign Reporting
All report endpoints will return a CSV file with the respective report as it's contents.
GET /reports/:campaign_token #=> Get a report at campaign level
GET /reports/:campaign_token/:plan_token #=> Get a report at plan level
The endpoint for campaign and plans is the same. If you only pass campaign_token the report will be scoped to campaign level, merging data from all plans.
Optionally you can add plan_token to scope the report to a specific plan.
Expects:
- campaign_token: The campaign token can be found on the campaign endpoint
- campaign_type: rtb | direct
- report_type: The report varies based on the campaign_type
Returns: csv with the expected report type as its content
Expects
- campaign_token: The campaign token can be found on the campaign endpoint
- plan_token: The plan token can be found on the campaign endpoint
- campaign_type: rtb | direct
- report_type: The report varies based on the campaign_type
Returns: csv with the expected report type as its content
Report Types
Report types can vary depending on campaign_type parameter.
For RTB we provide the following reports:
matched_screen_locations
active_screen_locations
creative_specs
media
screen_report
overall_results
plan_report
For Direct we provide the following reports:
booked_units
Report Type Details
[DIRECT] Booked Units
This reports filter units that were booked for a direct/guaranteed buy campaign
Expected headers:
Geopath tab panel ID, Face ID, Location Description, Market, Size, Screen Type, Unit Type, Vendor, Start date, End date, Price for duration, 4 Week rate card price
[RTB] Matched Screen Locations
This reports filter screens that match all the filters for a plan
This report shows creative details for the screens on a plan
Expected headers:
Campaign, Plan, Network, Venue Type, Width, Height, Supports Video, Supports Audio, Supports Image, Min Duration, Max Duration, Screens
[RTB] Media
This report returns high level operational details for a plan, like location, audiences and day parting
Plan, Name, Market, POI radius, Dates, Day Parting, Audiences, Screen type, Estimated Impressions, Available Screens, Estimated CPM ($), Media Budget, Campaign Link
[RTB] Screen Report
This report returns details about screens that went to production on a plan
This report return details about the results that were obtained from a successful launched plan, like delivered impressions, how many times the ad was played, the number of unique screens that were executed